ENROLL NOW

SIX FIGURE THERAPIST

The Content Program for Therapists Who Want Instagram to Consistently Bring Them
Private-Pay Client Inquiries

COLLECTIVE

THE

DOORS CLOSE
MARCH 31ST AT MIDNIGHT

Step Into Your 6-Figure Therapist Era
— By CREATING CONTENT THAT MAKES YOU 
 In-Demand, and Less Reliant on Insurance Panels

You’re ready to become the go-to in your niche

You want to reduce reliance on insurance panels

You want more private-pay clients from IG


THE SIX FIGURE THERAPIST COLLECTIVE IS FOR YOU IF:

You believe Instagram can work — you just need structure 

You have a small but loyal client base from word-of-mouth referrals…

But you know if you want to grow your private practice, you need more people discovering your work.

Or maybe you’ve been posting on Instagram for a while, but:

• your posts feel like they disappear into the void
• engagement is inconsistent
• followers aren’t turning into inquiries

Maybe you’re showing up consistently…

…but what used to work isn’t working anymore.

Your growth has stalled.
And so have the inquiries.

Your sessions are powerful.
Your clinical thinking is sharp.
Your clients get results.
The issue isn’t competence.
It’s visibility.
You can be exceptional at your work…
and still invisible to the clients who need you most.

Right now, your client flow may depend on:
• Insurance panels
 • Directory listings
 • Word of mouth
 • Networking
 • Hoping referrals continue

And while those channels can support your practice…
They don’t build independence.
They don’t compound visibility.
They don’t position you as the go-to.
Instagram does.



You’re Already
Highly Skilled.

This Isn’t About “Doing More Marketing.”

It’s about autonomy.
Autonomy in how clients find you.
Autonomy in your rates.
Autonomy in how consistently your caseload stays full.

You don’t have to be against insurance to want independence from depending on it.

6 Figure Therapist helps you build a visible, self-generated stream of private-pay inquiries — so your growth isn’t determined by external systems.

That’s the difference between:
Making six figures and Becoming a 6-Figure Therapist by design.






From Invisible Expert
→ Go-To Therapist/COACH

When your content is structured
intentionally, something shifts.

You stop blending in.
 You become recognizable.
 You become referable.
 You become the therapist people think of first.


So by the time someone lands on your page, they already feel safe, understood, and confident in your approach.

So your ideal client immediately recognizes themselves in your content and thinks:
“This therapist understands exactly what I’m going through.”

Speak clearly to
a defined niche

02

So your content is consistently reaching the right people, not just more people — and you’re no longer posting and hoping something works.

Increase visibility strategically

01

Build trust before
someone ever reaches out


03

The Content-to-Inquiry Framework
for Private-Pay Therapists/
COACHES

So instead of starting from zero each week, your content builds on itself — leading to consistent inquiries, consult calls, and a growing client base over time.

Create momentum
that compounds

05

So your content naturally leads to conversations in your DMs without feeling pushy, salesy, or in conflict with your values as a therapist.

Invite aligned private-pay inquiries ethically

04

Build Private-Pay Demand Through Instagram 
and Become the Go-To in Your Niche.

ENROLL NOW

SIX FIGURE THERAPIST

COLLECTIVE

THE

For the past five years, I’ve consistently gotten clients from Instagram.

Not just during one season…
but through algorithm changes, shifting markets, and every version of the platform.

But the truth is — my business wasn’t built from a perfect strategy.

It was built from learning how to create content that makes the right person feel seen.

Because that’s what actually leads someone to reach out.

And something important has changed.
Instagram is now interest-based.

Which means your content can reach people who don’t follow you yet…but are already looking for support like yours.

And when your content speaks clearly to the right person, everything starts to shift.

Recently, my content generated:

• 1.9 million views in 30 days
• 1,500+ new ideal followers
• 10 inquiries and 4 new clients

And that visibility translated into:

$15,000 in coaching sales from Instagram content in one month.

But what matters most isn’t just the numbers.

It’s that this is happening because the content is reaching the right people…

Which means as a therapist today, you have more opportunity than ever…not just to be seen…

but to be discovered by the exact clients who are already looking for your help.

And that’s exactly what I help therapists do inside
Six Figure Therapist Collective.


LIZ FERNANDEZ

MEET YOUR BUSINESS COACH

When you join SFT, we begin with focused implementation.

In your first 30 days, you’ll:
• Clarify and refine your niche positioning
• Optimize your bio so it invites aligned inquiries
• Shift from purely educational posts to authority-building visibility
• Structure reels intentionally to expand reach
• Use stories to ethically invite private-pay inquiries
• Install a sustainable content rhythm



Your First 30 Days:
Momentum


ENROLL NOW

IM READY TO GET CASH PAY CLIENTS FROM INSTAGRAM IN MY SLEEEP.

EVERYTHING YOU GET IN THE PROGRAM THAT HELPS YOU GET CLIENTS FROM INSTAGRAM

Everything inside the program is designed to
help you go from posting without results to creating consistent content that actually leads to client inquiries and consult calls.

GET 12 MONTHS OF ACCESS TO:

So you always know exactly what to post each week, without overthinking or second-guessing your content.

DONE FOR YOU Weekly Content Prompts 

02

Calls Every Wednesday at 11am PST . So you can get ongoing support, feedback, and guidance as you apply your content strategy — instead of trying to figure it out on your own.
Call replays are available.

WEEKLY LIVE GROUP COACHING CALLS

01

Monday - Friday I answer questions and coach inside our slack channel. So you’re not building your business alone — you have a space to ask questions, get feedback, and stay supported between calls.

SLACK COMMUNITY HUB

04

So you can learn the frameworks and strategies at your own pace and revisit them anytime you need — while still having live support to apply them.

ON DEMAND CURRICULUM PORTAL

03

Dedicated time to create your content alongside support and feedback, so you stay consistent with your visibility and actually follow through.

Content
Co-Working Calls

06

So you can map out your content in advance and feel clear on what to say, how to say it, and who you’re speaking to — instead of staring at a blank screen.

Content
Planning

05

THE INVESTMENT

ENROLL NOW

$500
5 payments of

Private Client Podcast With Call Replays

12 Week Access to The On-demand Curriculum Portal

12 Month Access to Weekly  Live Group Coaching Calls (Weds at 11am PST)

ENROLL NOW

$2500
1 payment of
you'll receive

Private Client Podcast With Call Replays

12 Week Access to The On-demand Curriculum Portal

you'll receive

Slack Community Hub For Support In Between Sessions

12 Month Access to Weekly  Live Group Coaching Calls (Weds at 11am PST)

ENROLL NOW

Slack Community Hub For Support In Between Sessions

or less on afterpay
in full

ENROLL NOW

Instagram Profile
Conversion Makeover 
(1:1 90 Min Intensive)

48 HR BONUS:
Enroll by March 31st at MIDNIGHT PST TIME and you’ll also receive:

A private session where we turn your Instagram profile into a conversion-focused page that attracts client inquiries.

During this session we will:
clarify your niche
optimize your Instagram bio
update your story highlights
refine your pinned posts

By the end of the session you’ll leave with conversion assets that turn profile visits into inquiries.

These aren’t random wins.
They’re the result of structured visibility and intentional positioning.

What Happens When Therapists Implement This Framework

CLIENT RESULTS

Before joining, she was posting content  but not selling.
Her content built awareness, but it wasn’t leading to inquiries.

After shifting how she communicated her expertise, clarified her niche, and learned how to offer her services ethically through her content, she began converting visibility into paid clients.

FILLED HER SERVICES FROM
IG CONTENT AND IG STORIES

COACH, SPEAKER 

Transitioned from a personal Instagram account to showing up intentionally to promote her services.

Before, she wasn’t posting strategically and her content wasn’t bringing in inquiries.

After clarifying her niche, restructuring her messaging, and learning how to create content that built trust instead and visibility, she began attracting aligned followers and converting that visibility into paid clients.

FROM NO ONLINE PRESENCE TO CONFIDENT IG VISIBILITY & CONSISTENT INQUIRIES

MONEY COACH

 She was posting on her feed consistently but she wasn’t selling her private pay services.

After implementing a simple IG story-selling structure, the inquiries came in.

Within one week, she received four aligned private-pay inquiries.

4 INQUIRIES FROM IG IN ONE WEEK

THERAPIST

She was creating thoughtful, expert-level content, speaking deeply to her niche. But it wasn’t bringing new people into her world.

After refining her hooks to immediately signal who the reel was for, and centering it around a shared emotional experience so her ideal clients recognized themselves instantly —everything shifted.

One simple reel brought in 108 aligned new followers in a single day. The kind of visibility no directory or referral system could generate overnight.

100+ ALIGNED FOLLOWERS FROM ONE REEL

Therapist, MONEY COACH

GET RESULTS
LIKE THESE

HEAR FROM OUR CLIENTS

FAQ:

What if I’m newer to Instagram?
You don’t need a large following.
You need structure.
Even small accounts can generate aligned inquiries when positioning is clear.

How quickly will I see results?
Many therapists see traction within their first few weeks of implementing the framework.
Some have received inquiries within days of restructuring their bio and stories. Results depend on implementation and consistency.

What makes this different from a course/MEMBERSHIP?
SFT is mentorship. You receive weekly live coaching, feedback, and ongoing refinement.
You’re not left alone to figure it out.

Do I have to stop taking insurance?
No. This isn’t about rejecting insurance.
It’s about reducing dependence on it.
You build autonomy alongside your current systems.

What if I’m already making six figures?
SFT isn’t just about hitting a revenue number.
It’s about how that revenue is generated.
If you’re earning well but still relying heavily on insurance panels or referrals, sFT helps you build private-pay visibility you control.

What if my audience is still small or Im starting a new account?
THIS IS EXACTLY WHAT SFT HELPS YOU WITH INSIDE. Small audiences can still grow, ATTRACT INQUIRIES, when YOUR CONTENT IS INTENTIONAL.

What if DON'T HAVE clients MANY CLIENTS/CASH PAY CLIENTS yet?That’s okay. IN SFT you GET the CONTENT STRUCTURE YOU NEED TO GET CASH PAY CLIENTS from the start so you are not just posting and hoping.



HAVE MORE Q'S?

BOOK A CALL WITH LIZ

Enroll now

I CANT WAIT TO SEE YOU INSIDE!

JOIN THE COLLECTIVE TODAY 

Client Login

Podcast

Contact Me

RSVP For Free Live Training

About Me

Homepage

NAVIGATION

BROWSE

services

RESOURCES

Speaker Request

6 Figure Therapist
Group Program

Apply for Private Coaching

Email Liz

30 Hooks Freebie

Paragraph

Paragraph